Ziply for CMOs

Ziply for Startup
Founders & CEOs

Build visibility. Win early pipeline. Scale fast with limited resources.
Address Unique Challenges

Build brand authority with AI & SEO-ready architectures.

Unify Growth Needs

Generate and repurpose content at scale with limited resources.

Deliver Targeted Outcomes

Amplify visibility via early employees, advisors, and advocates.

The Mandate (and the struggle)

As a founder or early-stage CEO, you’re facing a brutal truth: 90% of startups fail, and one of
the biggest reasons is lack of market visibility and predictable pipeline. (Startup Genome,
2024)
Buyers don’t know you exist

In B2B, most buyers shortlist vendors early. If your brand isn’t visible in AI, search, and social, you won’t make the cut.

Content velocity is overwhelming

You need a website, blogs, social presence, and thought leadership—but limited budget and bandwidth.

Pipeline is everything

Investors, boards, and hires all care about one metric—are you growing pipeline?

The challenge: Founders juggle product, fundraising, and hiring, while marketing often lags behind. Without authority and visibility, your product may never get its chance.

The Startup Growth Engine

Ziply gives resource-constrained startups an end-to-end marketing and visibility system: from
strategy and site architecture, to AI discoverability, to content generation and pipeline
acceleration. And for startups, we offer a special 35% discount to help you scale smart.

Brand Visibility & Authority (from Day One)

  1. Audit your brand’s presence across AI agents, LLMs, and search engines.
  2. Define topic pillars and content clusters to anchor your authority early.
  3. Benchmark against competitors and track growth over time.

Website & Information Architecture

  1. Design hub-and-spoke content architectures optimized for both SEO and AI discovery.
  2. Ensure your site is structured to capture authority signals from the start.
  3. Build scalable frameworks so you don’t outgrow your site every 12 months.

Content Factory for Lean Teams

  1. Generate blogs, social posts, newsletters, and microsites aligned with your positioning.
  2. Repurpose product demos, webinars, and early customer calls into micro-content.
  3. Maintain a steady publishing cadence without hiring a full marketing team.

Advocacy & Amplification

  1. Turn your early employees, advisors, and first customers into amplifiers of your message.
  2. Distribute personalized content variants across LinkedIn, X, Substack, Reddit, and niche communities.
  3. Build credibility fast through source diversity and peer trust.

Pipeline Strategy & Attribution

  1. Connect marketing activities to lead flow and early revenue metrics.
  2. See which content and channels drive your first meetings and deals.
  3. Provide board- and investor-ready reporting to prove
  4. traction.
Outcomes

What Startup Leaders Get

Special startup pricing -  Up to 35% discount to help founders scale smart with limited budget.
Visibility early

Your brand shows up in the conversations AI and buyers are already having.

Pipeline predictability

Marketing becomes a growth engine, not an afterthought.

Capital efficiency

Replace fragmented tools and agencies with one integrated system.

Credibility with investors

Demonstrate authority and pipeline traction to secure funding.

FAQs

Frequently Asked Questions

Do we need a full marketing team to use Ziply?

No. Ziply is built for resource-lean startups—providing content, visibility, and amplification without heavy headcount.

Will Ziply help us with strategy as well as execution?

Yes. We guide your topic pillars, authority graph, and messaging, then power execution with content and amplification.

Can this help us with fundraising?

Absolutely. Investors want to see market traction and pipeline—Ziply gives you the visibility and reporting to prove it.

How does the startup discount work?

Early-stage companies get up to 35% off standard pricing for the first year, helping you scale without straining budget.

Get Early Visibility, Fast

See how Ziply can help your startup scale pipeline with limited spend. Ask about our 35% startup
discount.

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